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Getting to the Point A newsletter about the business of life
October 6, 2005

In this issue
  • Please, Would You Get ON the phone?
  • Others have said
  • On a personal note

  • Please, Would You Get ON the phone?
    telephone

    The log of talk time on telephones is spiraling upward in our society. We spend more time talking on telephones than ever before. Cell phones are buzzing all day around town as I watch people driving and talking, walking and talking and sitting and talking.

    However, generally speaking, whatever they are talking about it can’t possibly as important as making the phone call.

    The phone call might include:

    1. A call to your customer whose order was delivered damaged and late.
    2. A call to your favorite salesperson whose company’s pricing is no longer acceptable.
    3. A call to resign from a volunteer organization that you have been involved with for five years but no longer have the time or energy to give away.
    4. A call to 5 prospects who said no before but might be able to say yes now.
    5. A call to your sister that you have not spoken to in four years.

    People aren’t making these kinds of calls because they are surrounded with anxiety and fear. The act of making the phone call may just be the first step in setting yourself up for rejection and disapproval by the person on the other end.

    Fear of rejection is often the ball and chain for holding back personal and business progress. Telephone Call Reluctance is as common as a cold in January. Our reluctance to make important phone calls may be deeply rooted in a bad experience that happened in the past.

    As an example, ask any teenage boy what it feels like to muster up the courage to call that special girl for a date who promptly declines because she has to wash her hair that night. Ask any adult male how well he remembers that experience 20 years later.

    Or as another example, bad news delivered over the telephone can taint memories for years. The telephone, of course, was only the method of communication. Bad news could have been mailed or delivered in person. Unfortunately, the association with the telephone gets made and the telephone carries the stigma.

    It’s a silly association, but is seriously imbedded deep in the brain.

    So how do you break the curse of telephobia?

    1. You are motivated to achieve your goal. The phone call is just a method to get it done quickly. It’s a challenge of learning to relax and taking calm action to create the results you want: Prospecting, Sales orders, Problem resolution.
    2. Your reluctance to make a phone call is just your fight/flight genetics reacting to your “learned” response to threats and danger. I’m certain you’ve gotten over other fight/flight situations; you can get over telephone call reluctance, too. In the spirit of the “Wizard of Oz”, take off your cowardly lion suit and remind yourself, “ I’m not afraid. . . ”
    3. Remind yourself that the reason for overcoming telephobia is to end the procrastination cycle.

    My advice to you this week is to get ON the phone and get it done!

    Using the telephone to market methodically is one way to create the business you have always wanted!! There are eight strategies I can teach you as a small business owner to help you achieve your goals. Would you like to know more? click here


    Others have said

    "Procrastination isn't the problem, it's the solution. So procrastinate now, don't put it off!" -- Ellen De Generes

    "Courage is fear that has said its prayers." -- Dorothy Bernard

    "Good communication is just as stimulating as black coffee and just as hard to sleep after." -- Anne Morrow Lindbergh


    On a personal note
    horses on beach

    Thinking back to my own experience with my first sales calls, which were calls to girls for dates, I have to thank my upper classmen fraternity brothers for helping me overcome my fear of rejection when I was a freshman. They were good at explaining that just like sales, persistence paid off. If rejected, just dial the next number. All I had to do, in a testosterone- fueled rationalization, was understand it was her loss and move on. I got good at the moving on part but felt badly about how many were suffering losses.


    Deewochagall

    Thanks for reading. Please forward this newsletter to anyone that you think might enjoy it. The subscriber list continues to grow thanks to your efforts.

    Newsletter topic ideas and comments are always welcome. Send me an e-note.

    Life is short, ride hard.

    Doug


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    8 Key Strategies for More Profit in Less Time

    Does your business need a plan to simplify and create more profit in less time? Find out what the 8 key strategies are. click here

    Past issues of Getting to the Point Newsletter and Blog

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